{"product_id":"human-mechanics-volume-two-sales-psychology-through-a-human-lens-by-genesis-labs","title":"Human Mechanics: Volume Two : Sales Psychology Through a Human Lens by Genesis Labs","description":"\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Digital PDF Manual: 36 pages. Instant download. No videos, no modules, no drip schedule.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\"A sale is a transfer of trust. Everything in this manual serves that one sentence.\"\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eThis is the second operator manual from Genesis Labs. Volume One earned the comment. This one is everything after it: who is in your room, what they fear, what they want, and where their trust turns into a ticket. Sales psychology through a human lens, written plain enough to read in one sitting and dense enough to run a season on.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat's inside:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe three players: consumer, creator, owner, and how each one is sold to\u003c\/li\u003e\n\u003cli\u003eThe steering wheel: fear pushes, desire pulls, you steer\u003c\/li\u003e\n\u003cli\u003eSeven countable lines from your own ticketing data, plus 15 crowd avatars sorted into consumers, artists and owners\u003c\/li\u003e\n\u003cli\u003eThe funnel stage by stage: personal social, ManyChat, the text list as a data collector, ads as a separate engine, the text strategy pressure cooker, checkout by class\u003c\/li\u003e\n\u003cli\u003e16 ticketing platforms and 8 list tools, ranked\u003c\/li\u003e\n\u003cli\u003e40 research notes, each one applied to your event\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Promoters, artists and venue owners who already have content moving and lose people between the comment and the checkout.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout Genesis Labs:\u003c\/strong\u003e Genesis Labs is a creative direction and production studio founded by Alejandro Holliday, specializing in the design and execution of immersive brand experiences.\u003c\/p\u003e","brand":"GENESIS LABS LLC","offers":[{"title":"Default Title","offer_id":45839141535879,"sku":null,"price":97.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/2241\/9591\/files\/human-mechanics-vol2-cover_7400c2e0-07a2-40a3-b8d3-0f151f023638.jpg?v=1789138339","url":"https:\/\/genesislabs.shop\/products\/human-mechanics-volume-two-sales-psychology-through-a-human-lens-by-genesis-labs","provider":"GENESIS LABS LLC","version":"1.0","type":"link"}